2025 | Longlist | Design Product & Packaging
| Professional
- pronoun
HE - Why did you create this work?
The Swiss water brand "Knutwiler" has undergone a rebranding. For the Kids Product Line, they wanted an independent, cheerful and lively appearance. They also wanted a large visual that could be used as a key visual on the website or at trade fairs. And last but not least, as a coloring page for their small fans. - How were your illustrations used?
In three versions on water bottles, on the web special, at trade fairs and as a coloring picture as a give away. - What materials and techniques did you use?
I usually do the first drafts on paper, in the second round I work with Procreate and the final artwork is done in Adobe Illustrator. The layouts for the advertisements were created in Adobe InDesign. - Was this project commissioned?
Commissioned - Commissioner Name
Linda Schwenk - Commissioner Company
MINERALQUELLE BAD KNUTWIL AG, SWITZERLAND - Commissioner Instagram
@knutwiler - Personal Website or Portfolio Link
fredinko.com
- Instagram
@art_of_fredinko - Biography
Fredinko is an artist, cartoonist and advertiser. In addition to his later work as an advertiser, he developed his style as an artist, which, according to his own statement, lies “between Pop Art and Neo-Cubism”. Fredinko lives with his family in Adliswil, where he also runs his studio. - Where are you currently based?
Switzerland